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Zero-Click, MCP & the New Rules of B2B Visibility in 2025
by FLEX DM
|
21.06.2025
Remember when ranking on page 1 of Google was the finish line? In 2025 it’s merely the starting gun. Generative AI (GenAI) now answers questions inside the search box, social feeds, voice assistant, and soon, inside operating systems. Below we unpack five changes that are already locked in, plus an action plan any B2B team